PRIVACY POLICY

Last updated: July 21, 2026


1. ABOUT THIS PRIVACY POLICY

This Privacy Policy explains how I&P Group International Limited, operating the Melokiss online store (“Melokiss”, “we”, “us” or “our”), collects, uses, discloses and otherwise processes personal information when you:

• visit www.melokiss.com;
• purchase or attempt to purchase a product;
• create or use a customer account;
• contact our customer support team;
• subscribe to marketing communications;
• interact with our advertisements; or
• otherwise use our website and related services.

The website and related services are collectively referred to as the “Services”.

For the purposes of applicable data protection laws, I&P Group International Limited is the business responsible for the personal information described in this Privacy Policy, except where another party is expressly identified as independently responsible for its own processing.

“You” and “your” refer to the customer, website visitor or other individual whose personal information we process.


2. BUSINESS AND CONTACT DETAILS

Store and brand:

Melokiss

Legal operator and data controller:

I&P Group International Limited

Registered office:

Room 03, 24/F
Ho King Commercial Centre
2–16 Fa Yuen Street
Mong Kok
Hong Kong

Company Registration Number:

79816652

Customer support email:

support@melokiss.com

Customer support telephone:

+1 929 583 3807


3. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our Services, technologies, business practices, service providers, legal obligations or regulatory requirements.

When we make changes, we will publish the revised Privacy Policy on the Site and update the “Last updated” date. Where required by applicable law, we may also provide additional notice or request renewed consent.


4. PERSONAL INFORMATION WE COLLECT

The personal information we collect depends on how you interact with the Services.


4.1 Contact information

We may collect:

• your full name;
• email address;
• telephone number;
• billing address;
• shipping address; and
• other contact information that you provide.


4.2 Order and transaction information

We may collect:

• products ordered or viewed;
• order number;
• purchase date;
• purchase price and currency;
• billing and shipping details;
• discount or promotional information;
• transaction status;
• payment confirmation;
• delivery and tracking information;
• return, refund and cancellation information; and
• information relating to payment disputes or chargebacks.


4.3 Payment information

Payments are processed by the payment provider made available and selected during checkout.

Payment providers may collect and process information such as your card or payment account details, billing address, authentication information and transaction data in accordance with their own privacy terms.

We generally do not receive or store your complete payment card number or card security code. We may receive limited payment information, such as the payment method type, the last digits of a payment card, transaction identifiers, payment confirmation and transaction status.


4.4 Account information

If customer account features are available, we may collect:

• account login details;
• authentication and security information;
• saved addresses;
• order history;
• account preferences; and
• account activity.


4.5 Customer support and communication information

When you contact us, we may collect:

• the content of your message;
• your order number;
• the email address used for the order;
• photographs or documents that you provide;
• information concerning damaged, missing or incorrect products;
• return and refund requests; and
• records of our communications with you.

Please do not send complete payment card numbers, card security codes, passwords or online banking credentials through email or our contact form.


4.6 Marketing preferences

We may collect information about:

• whether you subscribed to marketing;
• your communication preferences;
• whether you opened or interacted with a marketing message;
• the date and method of your consent; and
• unsubscribe or opt-out requests.


4.7 Device, browser and usage information

When you use the Site, we and our service providers may automatically collect information such as:

• IP address;
• device type;
• browser type and version;
• operating system;
• language and regional settings;
• approximate location derived from your IP address;
• pages viewed;
• links or buttons selected;
• referring website;
• session information;
• shopping cart activity;
• checkout interactions;
• advertising and campaign identifiers; and
• cookie or similar technology identifiers.


4.8 Information obtained from third parties

We may receive personal information from third parties that assist us with operating the Services, including:

• Shopify and other e-commerce technology providers;
• payment and fraud-prevention providers;
• fulfilment providers;
• warehouses and suppliers;
• delivery companies and postal carriers;
• analytics providers;
• advertising platforms;
• customer support providers;
• email and communication providers; and
• service providers acting on our behalf.

The information received depends on the service provided and your interaction with that third party.


5. HOW WE USE PERSONAL INFORMATION

We may use personal information for the following purposes.


5.1 Providing products and performing our contract with you

We use personal information to:

• process and confirm orders;
• process payments;
• provide order confirmations;
• arrange fulfilment and delivery;
• send tracking information;
• manage customer accounts;
• process returns, cancellations and refunds;
• respond to product and order enquiries; and
• otherwise provide the products and Services requested by you.

For individuals in the EEA or United Kingdom, this processing is generally necessary to enter into or perform a contract with you.


5.2 Customer support

We use personal information to:

• respond to enquiries;
• identify and locate orders;
• investigate delivery or product issues;
• provide product information;
• handle complaints;
• process returns and refunds; and
• maintain records of support requests.

Depending on the circumstances, this processing is based on the performance of our contract with you, compliance with legal obligations or our legitimate interest in providing effective customer service.


5.3 Security, fraud prevention and payment protection

We use personal information to:

• authenticate transactions;
• detect and prevent fraud;
• protect accounts and payment systems;
• investigate suspicious activity;
• prevent misuse of the Site;
• enforce our terms and policies;
• protect customers and our business; and
• respond to payment disputes and chargebacks.

This processing is based on our legitimate interests in protecting customers, securing the Services and preventing financial loss, as well as compliance with applicable legal obligations.

Our payment and fraud-prevention providers may use automated systems to evaluate transactions and identify potentially fraudulent or unauthorized activity. A transaction may be delayed, flagged or declined as a result. You may contact us if you believe a transaction was incorrectly affected.


5.4 Legal, tax and regulatory compliance

We may process personal information to:

• maintain required transaction records;
• comply with tax and accounting obligations;
• respond to lawful requests from authorities;
• comply with court orders or legal proceedings;
• meet consumer protection obligations;
• investigate or defend legal claims; and
• comply with other applicable laws.

This processing is based on compliance with legal obligations and our legitimate interests in establishing, exercising or defending legal claims.


5.5 Operating and improving the Services

We may use personal information to:

• operate and maintain the Site;
• understand how visitors use the Services;
• correct technical issues;
• improve navigation and product presentation;
• measure Site performance;
• develop new functionality;
• analyze customer demand; and
• improve customer experience.

Where required, we use non-essential analytics technologies only after obtaining consent. In other circumstances, processing may be based on our legitimate interests in maintaining and improving our Services.


5.6 Marketing and advertising

Where permitted by applicable law, we may use personal information to:

• send newsletters and product updates;
• provide information about products and offers;
• measure the effectiveness of marketing campaigns;
• create or measure advertising audiences;
• display relevant advertisements; and
• understand how users interact with our advertising.

We rely on your consent where consent is required by applicable law. In limited situations, we may rely on another lawful basis permitted by applicable law.

You can unsubscribe from marketing emails at any time by selecting the unsubscribe link included in the message or by contacting us.

Opting out of marketing does not prevent us from sending non-promotional communications concerning an order, account, return, refund, security issue or customer service request.


6. COOKIES AND SIMILAR TECHNOLOGIES

We and our service providers may use cookies, pixels, tags, software development kits and similar technologies to operate the Site and understand how it is used.

These technologies may be used for:

• essential Site functionality;
• shopping cart and checkout functions;
• account authentication;
• fraud prevention and security;
• remembering preferences;
• analytics and performance measurement;
• advertising measurement;
• remarketing; and
• personalized advertising, where enabled and permitted.

Essential technologies may be used where they are necessary to provide the Site and requested Services.

Where required by law, analytics, advertising and other non-essential technologies are used only after you provide the relevant consent.

You can review or change your choices through the Cookie Settings link available on the Site. You may also be able to control cookies through your browser settings. Blocking certain cookies may affect Site functionality.

Where supported by our privacy tools and required by applicable law, recognized browser-based opt-out preference signals may be treated as a request to opt out of certain data sharing or targeted advertising.

Our use of Google advertising and measurement services, where enabled, is subject to your applicable consent choices. Information about how Google processes data in connection with its business services is available through Google’s privacy and business data responsibility information.


7. SHOPIFY

Our online store is hosted by Shopify.

Shopify processes personal information to provide the e-commerce platform, checkout, security, hosting, analytics and related services that support our store.

Depending on the Shopify features enabled for our store, Shopify may process certain personal information as our service provider or for purposes described in Shopify’s own privacy information.

Your rights concerning information processed directly by Shopify may be described in the Shopify Consumer Privacy Policy and Shopify Privacy Portal.


8. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to the following categories of recipients where reasonably necessary.


8.1 E-commerce and technology providers

This includes Shopify, website hosting providers, account providers, technical support providers and providers that help operate the Site.


8.2 Payment and fraud-prevention providers

We disclose information to payment processors, payment networks, banks, identity verification providers and fraud-prevention providers where necessary to process, authenticate and protect transactions.


8.3 Fulfilment and delivery providers

We disclose relevant order and contact information to warehouses, suppliers, fulfilment partners, postal services and delivery carriers so that products can be prepared, shipped and delivered.


8.4 Customer service and communication providers

We may use providers that support customer communications, email delivery, helpdesk services and order notifications.


8.5 Analytics and advertising partners

Subject to your consent choices and applicable law, we may disclose or make information available to analytics and advertising partners, including Google and Meta where their services are enabled.

This information may include cookie identifiers, device information, IP address, interactions with the Site, products viewed, purchases and campaign information.


8.6 Professional advisers

We may disclose information to accountants, auditors, insurers, banks, payment advisers, legal advisers and other professional advisers where reasonably necessary.


8.7 Legal and regulatory recipients

We may disclose personal information where required to:

• comply with applicable law;
• respond to a court order, warrant or lawful request;
• cooperate with regulators or law enforcement;
• investigate suspected fraud or unlawful activity;
• enforce our terms and policies; or
• protect our rights, customers, employees or other persons.


8.8 Business transactions

Personal information may be disclosed as part of a proposed or completed merger, acquisition, restructuring, financing, sale of assets, insolvency proceeding or transfer of all or part of our business.

Where required by law, appropriate safeguards will be applied.


9. SALE, SHARING AND TARGETED ADVERTISING

We do not sell personal information in exchange for money.

However, some privacy laws may define certain disclosures of online identifiers, device information or Site activity to advertising partners as a “sale”, “sharing” or use for targeted advertising, even where no money is exchanged.

Where applicable, you may opt out through:

• the Cookie Settings tool;
• the data sharing opt-out page, where available;
• an applicable browser-based privacy preference signal; or
• a request sent to support@melokiss.com.

We do not knowingly sell or share personal information belonging to children.


10. INTERNATIONAL DATA TRANSFERS

We operate from Hong Kong and use service providers that may process information in different countries.

As a result, personal information may be transferred to or processed in jurisdictions other than the country in which you live. The privacy laws in those jurisdictions may differ from those in your country.

Where required by applicable law, we use recognized transfer mechanisms and appropriate safeguards, which may include:

• adequacy decisions;
• standard contractual clauses;
• contractual data protection obligations;
• transfer risk assessments; or
• other legally recognized safeguards.

You may contact us for further information about applicable transfer safeguards.


11. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The retention period depends on factors including:

• the duration of our relationship with you;
• the time needed to process an order, delivery, return or refund;
• applicable tax, accounting and recordkeeping requirements;
• consumer protection requirements;
• fraud-prevention and security needs;
• payment disputes and chargeback periods;
• limitation periods for legal claims;
• the need to enforce our agreements; and
• whether you have consented to ongoing marketing.

Marketing information is retained until you withdraw consent, unsubscribe or we otherwise determine that it is no longer required.

Customer support communications may be retained for a reasonable period after the request has been resolved so that we can maintain service records, handle follow-up requests and protect our legal rights.

When personal information is no longer required, we will delete, anonymize or securely dispose of it, subject to applicable legal and technical limitations.


12. DATA SECURITY

We use reasonable administrative, organizational and technical measures designed to protect personal information against unauthorized access, loss, misuse, alteration or disclosure.

These measures may include:

• access controls;
• account authentication;
• encryption in transit;
• secure payment processing;
• fraud-prevention measures;
• service-provider reviews; and
• internal access restrictions.

No internet transmission or storage system can be guaranteed to be completely secure. You should protect your account credentials and contact us promptly if you believe your account or personal information has been compromised.


13. THIRD-PARTY WEBSITES AND SERVICES

The Site may contain links to websites or services operated by third parties.

We do not control and are not responsible for the privacy, security or content practices of third-party websites. You should review the privacy policies of those third parties before providing personal information to them.


14. CHILDREN’S PRIVACY

The Services are intended for a general adult audience and are not directed to children.

We do not knowingly collect personal information from children under the age of 16, or a different minimum age where required by applicable law.

If you are a parent or legal guardian and believe that a child has provided personal information to us, please contact us so that we can review and, where appropriate, delete the information.


15. YOUR PRIVACY RIGHTS

Depending on where you live and subject to applicable legal conditions and exceptions, you may have the right to:

• request access to personal information we hold about you;
• request a copy of your personal information;
• request correction of inaccurate or incomplete information;
• request deletion of personal information;
• request restriction of processing;
• object to certain processing;
• withdraw consent at any time;
• request portability of information you provided to us;
• opt out of marketing communications;
• opt out of certain sales, sharing or targeted advertising;
• request information about categories of recipients;
• lodge a complaint with a data protection authority; and
• appeal the denial of a privacy request where applicable.

Withdrawing consent does not affect the lawfulness of processing performed before the withdrawal.

We will not unlawfully discriminate against you for exercising an applicable privacy right.


16. EXERCISING YOUR RIGHTS

To submit a privacy request, contact:

support@melokiss.com

Please include:

• your full name;
• the email address associated with your account or order;
• the country or region in which you live;
• the right you wish to exercise; and
• sufficient information for us to identify the relevant records.

To protect personal information, we may need to verify your identity before completing a request. We will only request information reasonably necessary for verification.

Where permitted by law, an authorized agent may submit a request on your behalf. We may request evidence of the agent’s authority and may ask you to verify your identity directly.

We will respond within the period required by applicable law.


17. EEA AND UNITED KINGDOM USERS

If you are located in the European Economic Area or the United Kingdom, our processing may rely on one or more of the following legal bases:

• performance of a contract;
• steps taken at your request before entering into a contract;
• compliance with a legal obligation;
• our legitimate interests or those of a third party, provided those interests are not overridden by your rights;
• establishment, exercise or defence of legal claims; or
• your consent.

Where processing is based on legitimate interests, those interests may include:

• operating and improving our Services;
• preventing fraud;
• protecting transactions;
• providing customer support;
• maintaining business records;
• protecting our legal rights; and
• understanding the effectiveness of our Services.

Where processing is based on consent, you may withdraw that consent at any time.

You also have the right to lodge a complaint with the data protection authority responsible for your place of residence, place of work or the location of the alleged infringement.


18. HONG KONG PRIVACY RIGHTS

As a Hong Kong-based business, we process personal information in accordance with applicable requirements of the Personal Data (Privacy) Ordinance.

Subject to applicable legal conditions, you may request access to or correction of personal information held by us.

You may also contact the Office of the Privacy Commissioner for Personal Data, Hong Kong, if you have concerns regarding the handling of personal information.


19. MARKETING COMMUNICATIONS

We send marketing communications only where permitted by applicable law.

You may unsubscribe at any time by:

• selecting the unsubscribe link in a marketing email; or
• contacting support@melokiss.com.

It may take a short period to process an unsubscribe request. You may continue to receive essential transactional or customer service communications.


20. QUESTIONS AND COMPLAINTS

Questions, requests or complaints concerning this Privacy Policy or our handling of personal information may be sent to:

I&P Group International Limited
Melokiss

Room 03, 24/F
Ho King Commercial Centre
2–16 Fa Yuen Street
Mong Kok
Hong Kong

Email:
support@melokiss.com

Telephone:
+1 929 583 3807

We will review privacy enquiries and complaints and respond within a reasonable period or the period required by applicable law.